This notice explains how Klarvia Health uses cookies, pixels, local storage, software development kits, tags, and similar technologies on www.klarvia.health and related public marketing pages. It should be read together with the Klarvia Health Website Privacy Policy.
1 What These Technologies Do
Cookies and similar technologies allow a website or authorized service provider to recognize a browser or device, remember settings, operate features, protect against misuse, understand website performance, and measure advertising. Some technologies remain on your device between visits, while others expire when you close your browser or after a defined period.
2 Where This Notice Applies
This notice applies to the Klarvia Health public website and its public marketing pages. It does not describe the separate technologies used within the secure patient-care platform by independent Provider Groups, clinicians, pharmacies, or their authorized vendors. Those environments are governed by their own privacy notices, consent settings, and legal requirements.
3 Categories of Cookies and Tracking Technologies
Essential: operate the site, maintain security, prevent fraud, balance traffic, remember consent choices, and provide requested features. Default treatment: active, because they are necessary for requested features or for legitimate security and operational purposes.
Analytics: measure visits, traffic sources, page performance, device and browser information, and overall engagement, so that we can understand and improve the public site. Default treatment: activate only after consent where required.
Advertising: measure advertising campaigns, attribute conversions, build or limit audiences, and deliver or suppress advertising on other services. Default treatment: activate only after consent where required and subject to opt-out rights.
Personalization: remember language, region, display, or other optional public-site preferences. Default treatment: activate according to the nature of the feature and applicable consent requirements.
4 Technologies Used at Launch
Klarvia Health expects to use the following nonessential public-site technologies at launch. The precise cookies, identifiers, retention periods, and host domains may change as vendors update their services. The website’s consent interface or live cookie inventory should provide the most current technical details.
- Google Analytics helps measure public-site traffic, referral sources, page performance, device information, and overall visitor engagement.
- Meta Pixel helps measure advertising performance, attribute permitted public-site events, and build or limit audiences for advertising on Meta’s services.
- TikTok Pixel helps measure advertising performance, attribute permitted public-site events, and build or limit audiences for advertising on TikTok’s services.
These vendors may receive identifiers and public-site activity and may process them under their own terms. Klarvia Health does not control how an independent vendor combines information it receives from other customers or services, except through available contractual and technical settings.
5 Boundary Between Clinical Data and Sensitive Information
Klarvia Health does not permit advertising pixels to receive names, email addresses, telephone numbers, contact-form content, symptoms, diagnoses, medical history, treatment selections, prescription information, laboratory results, secure messages, patient status, or activity within the secure patient-care platform. Public URLs, analytics event names, and advertising parameters must not contain medical or treatment information.
The public website must not place Klarvia Health advertising pixels within the authenticated clinical environment. A handoff from the public website to the secure patient-care platform may carry only approved nonclinical attribution data and a neutral random journey identifier. Sensitive query strings must be removed.
6 Your Cookie Choices
Where required, the Klarvia Health cookie interface will let you Accept All, Reject Non-Essential, or Customize categories. Essential technologies cannot be disabled through that interface, because the website may need them to function, protect security, or remember your choices.
You can reopen Cookie Settings from the public site’s footer. A changed preference applies prospectively and may not remove information already processed. You may need to renew your choice if you clear browser storage, use a different browser or device, or if the website’s technologies or legal requirements change substantially.
7 Browser Controls and Global Privacy Control
Most browsers let you view, block, or delete cookies and control some forms of tracking. Blocking technologies may cause parts of the website to function incorrectly. Where legally required and technically supported, Klarvia Health will treat a recognized opt-out preference signal, including Global Privacy Control, as a request to opt out of the sale, sharing, or targeted advertising for the browser or device sending the signal.
A browser signal may not identify you across browsers, devices, logged-in or logged-out sessions, or cleared storage. You may also use the Klarvia Health cookie interface or contact us to exercise an applicable privacy right.
8 Sale, Sharing, and Targeted Advertising
Klarvia Health does not sell personal information for money. Some privacy laws may define the disclosure of public-site identifiers and activity to advertising vendors as a sale, sharing, or targeted advertising, even without an exchange of money. Where those laws apply, Klarvia Health provides the required opt-out controls and honors applicable verified requests.
9 Data Retention
Retention varies by technology and vendor. Klarvia Health sets retention for a period reasonably necessary for security, consent records, website measurement, campaign attribution, troubleshooting, and legal compliance. Advertising and analytics vendors may retain information under their own settings and retention policies. Consent and opt-out records may be retained to document and honor your decisions.
10 Updates to This Notice
Klarvia Health may update this notice as technologies, vendors, website features, or legal requirements change. The effective date identifies the current version. Material changes will be communicated or presented for new consent where required by law.
11 Contact Klarvia Health
For questions about cookies, privacy requests, or help with your choices, contact Klarvia Health:
Klarvia Health
10601 Clarence Drive, Suite 250
Frisco, TX 75033
Email: support@klarvia.health
Website: www.klarvia.health
